Booking is now open for the Annual Gathering of the UK Chapter at
http://uksd12.eventbrite.co.uk/.
A flyer with further information can be downloaded at
http://www.gsdoffice.co.uk/uksdsoc/Gath ... draft1.pdfUK Chapter of the System Dynamics Society Annual Gathering 9th & 10th February 2012(Approximate timings: 12:30pm Thursday to 4pm Friday)
Venue: London South Bank University
THEME :
Exploring Alternative FuturesThursday Topics and Speakers:Modeling a Sustainable Economy, Emanuele Campiglio: New Economics Foundation
The economic turmoil of recent years has added to concern about the environmental sustainability
of the modern developed economy, causing increasing interest in whether alternative economic
models may be viable. Emanuele Campiglio of the New Economics Foundation will outline the re‐
sults of the Foundation's investigation into this question, based on system dynamics models of the
UK economy, and reflect on implications for the main sectors of the economy.
Connecting SD with Strategy and FinanceDespite attempts to connect system dynamics to mainstream management (e.g. 'systems thinking',
'strategy dynamics'), SD remains relatively obscure in business.
Richard Stevenson, formerly CEO of
Cognitus, suggests that the prime failure has been in connecting SD and 'strategy' with the hard busi‐
ness realities of financial 'value' creation and measurement. He will propose a 'universal business
model' ‐ the Business Value Cycle (BVC) ‐ that connects strategy and finance though an SD perspec‐
tive. He will illustrate the BVC concept with an online SD simulation and with a real case example in
pharmaceuticals ‐ proposing that SD must embrace rigorous financial valuation methods to make a
lasting impact in management and business strategy.
Place your bets: what’s happening to gold?Maurice Glucksman,
Jack Woodhouse and
Bianca Granara of Hamilton Ventures LLP, a Merchant
Banking and Investment company, will conduct some live, real time research on the link between
"prediction markets" e.g.
http://www.intrade.com and the impact of modelling in the investment process.
After offering some basic information on the global gold market, they will gather the audience's view
on future gold prices. A model of the industry will then be presented, and the same question will be
asked again, to demonstrate how model‐based insight can alter views of the future ‐ a critical ele‐
ment in investment decisions.
The afternoon will conclude with a discussion panel followed by the Steer Davies Gleave prize,
award and presentation
Friday Topics and Speakers:Managing Strategy in the Asset‐Intensive Utilities Industryplus Try it yourself with a simulation
Bob Thurlby: Independent Consultant
Building on his extensive career with ICL and BT, Bob Thurlby will explain the considerable chal‐
lenge of developing and managing strategy in the asset‐intensive utilities industry, particularly fo‐
cusing on the impact of external regulation on performance. Participants will then be given an opportunity
to take on the challenge for themselves using a dynamic Microworld, developed specifically to
explore these issues. The session will end with a brief discussion of the emerging problems, faced
by these organisations today, as they confront a new set of threats that increase the risk of serious
disruption.
System Dynamics Tools: An overview of some of the products available.Chapter AGMStudent Prize, presentation and posters